We use cookies to provide you with a better experience. If you continue to use this site, we'll assume you're happy with this. Alternatively, click here to find out how to manage these cookies

hide cookie message

Video: Sony PlayStation Vita Launch in Tokyo


The global launch of Sony’s PlayStation Vita kicked off in Tokyo on Saturday morning.


Several dozen customers braved the early morning cold to get their hands on the device at the official launch in downtown Shibuya, at 7am.   


But the wait was much shorter than for other recent launches, with those at the front of the line lining up only about an hour and a half before sales began.


“The Vita was at the Tokyo Game Show, but it was really crowded, and I couldn’t play. So I thought today is my chance, and I made sure I got here early.”


The Vita is Sony’s biggest product launch in years.


Some customers are turned off by the price, which is 25,000 yen, or about $320 for the most basic model.


But the company is hoping the console’s advanced hardware and broad software lineup will drive sales.


“We wanted a lot of game titles for users to enjoy. So we worked closely with software developers”


Online pre-orders sold out quickly, and supplies are limited at stores in Tokyo.


“I lined up for pre-orders on the very first day, a month ago.”


Sony says there may be some short-term shortages, but supply will be stable in the long-term.


Executives say they are targeting hard-core gamers as opposed to casual gamers with the initial launch. But there were some younger customers in line Saturday morning.


For IDG News Service, this is Jay Alabaster in Tokyo.

Video Source: IDGNS Tokyo
Article Author:
Video Category: News

Share this video



Comments

Most Popular Videos
5 reasons why PCs are better than Macs: Mac vs Windows PC - which is best? play video

5 reasons why PCs are better than Macs: Mac vs Windows PC - which is best?

What is best: Mac or PC? Here we examine five key areas, and help you to decide if you should buy a Mac or a Windows PC or laptop. (Answer: get a Windows machine.)
watch video »


Tesco Hudl 2 video review: few tablets can compete on value play video

Tesco Hudl 2 video review: few tablets can compete on value

Following up on the success on its first own-brand tablet, Tesco is back with the Hudl 2 which is only £10 more than the original at £129. Find out why it's well worth the extra in our Hudl 2 review
watch video »


Sony Xperia Z3 video review: Flagship smartphone can't best the best play video

Sony Xperia Z3 video review: Flagship smartphone can't best the best

Sony brings along a new flagship smartphone every 6 months so here's the Xperia Z3. See what we make of it in our Sony Xperia Z3 video review.
watch video »




IDG UK Sites

Nokia branding killed in place of 'Microsoft Lumia': Windows Phone moves into new era

IDG UK Sites

Why you shouldn't buy the iPad mini 3: No wonder Apple gave it 10 seconds of stage time

IDG UK Sites

Halloween Photoshop tutorials: 13 masterclasses for horrifying art, designs and type

IDG UK Sites

Should you update your iPhone or iPad to iOS 8? iOS 8.1 brings back Camera Roll, adds Apple Pay in...