The new Apple iMac design lends itself more towards use as central part of a home entertainment centre, as well as boasting top-end performance.
iMac hard drive
In addition to opting for a faster processor and more RAM, you can also max out the hard drive with a 2TB model for an extra £200.
That's going to be useful if you decide to use your iMac for downloading and watching a lot of digital video. Given the limited upgrade options for the iMac, it pays to assess your needs wisely and choose accordingly when you buy. No doubt, 2TB sounds like a lot of growing room now, but will it feel that way in three years?
On the 27-inch model I'm using, you can move from the ATI Radeon HD 4670 graphics card with 256MB of video RAM to an ATI Radeon HD 4850, which doubles the video RAM and offers an 80 percent performance boost for £120 more. Videographers and gamers take note.
The hardware behind the screen combines to offer a level of performance that should be beyond plenty for most users. I fired up the Xbench benchmarking app for a quick performance test and got a sizzling score of 187 - 11 points higher than the same chip clocks in at on my 17-inch MacBook Pro.
It's so fast that I don't even miss the solid-state disk (SSD) drive I have in my MacBook Pro. (All things being equal, an SSD drive can make a computer feel a lot faster than it really is in day-to-day use.)
iMac Magic Mouse
The screen, which manages to crowd in 109 pixels per inch, is the biggest selling point. But it's not the only change Apple rolled out with this update.
It also unveiled its new wireless Magic Mouse. Along with a tweaked wireless keyboard that now uses two AA batteries (rather than three), the Magic Mouse is now part of the iMac bundle.
The mouse has no buttons and is made of aluminium on the bottom and white polycarbonate plastic with a smooth finish on top. You can scroll through Web pages, documents and photos vertically, or use two-finger gestures to swipe left and right.
I love the scrolling and right-left "button" motions. I'm less enamoured of the two-finger swipes, because you have to hold the mouse in place with your thumb and ring fingers while swiping with your index and middle fingers. I tried it, it works, but I'm fine without it.
The mouse is darn stylish, though. There's something about the seamless curves and the materials that remind me of a Ferrari. (If you're interested in just the mouse, one will set you back £55. What price style?)
For more information read our full Apple Magic Mouse review.