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More Enterprise Opinion

  • Opinion: How to get started with Google AdWords

    What if you built a website and nobody came? Simple answer: Start an ad campaign using Google AdWords. AdWords is a daunting and complex system, but it really isn't that difficult to start using. Even with a budget of a dollar a day, the service is worth trying to see if you can generate traffic to your site.

  • Opinion: Mega: Hands-on with the encrypted cloud storage service

    Get ready for Mega from the flamboyant Kim Dotcom. The Internet entrepreneur and accused digital outlaw recently launched Mega (short for Mega Encrypted Global Access), a new file storage and sharing service that features 50GB of free storage. Mega is just one component of what Dotcom and his team hope will be a suite of online encrypted services from Mega Ltd. including email, voice calling, instant messaging, and video streaming.

  • Opinion: Gartner Cloud Computing Magic Quadrant Pits AWS Against the World

    Say what you will about Gartner Magic Quadrants, but there's little doubt that IT organizations use them to evaluate technology. The firm's last two analyses of the cloud service provider place Amazon Web Services head and shoulders about the rest. Will other CSPs adapt--or die?

  • Opinion: DEMO Mobile Scholarship Deadline Jan. 17, Apply Now

    My primary goal at DEMO is to pick only the very best products to launch and remove any barriers to making getting them onstage, including price. One of the big misconceptions about DEMO is that it costs an arm and a leg for every startup to participate. But that simply isn't true. The pricing structure is tiered. And best of all, any startup with less than $500,000 in funding can apply for a full scholarship. If selected to present at DEMO, scholarship winners pay nothing. For DEMO Mobile, the deadline to apply for scholarships is next week on January 17.

  • Opinion: Why I use as few Mac apps as possible

    My 11-inch MacBook Air is the pride of my technological life, an indispensible tool: I write stories and columns on it daily; I edit photos and podcasts, track my schedule, and even do the vast majority of my TV watching on it. It's lightweight enough that I can carry it everywhere, and powerful enough that I can use it to do everything I need.

  • Opinion: 5 Cloud Computing Trends That Will Be Big in 2013

    Will 2013 finally be the year executives stop worrying about cloud security and actually start looking at their bills from cloud service providers? Columnist Bernard Golden thinks so. He has four other cloud computing predictions for 2013, too.

  • Opinion: Forrester Outlines How IT Organizations Will Control the Cloud

    Developers love the cloud because it makes their jobs easier. Rather than fight this trend, and risk obsolescence, Infrastructure and Operations should accept it. A recent Forrester Research report offers five hints for controlling the cloud without stifling developer innovation.

  • Opinion: Get a free 25GB Box account when you sign up for Hojoki

    Do you spend a lot of time hopping around between various Web-based productivity apps, like Basecamp, Dropbox, Google Calendar, and Twitter?

  • Opinion: Amazon Goes All In With Data Warehousing at AWS Conference

    The first day of the first Amazon Web Services user conference, known as re: Invent, focused on the way customers are using services such as S3 and CloudFront. Meanwhile, the company unveiled RedShift, which CIO.com columnist Bernard Golden thinks will disrupt the data warehousing market and challenge IBM, Oracle and Teradata.

  • Opinion: RingCentral's new SMS feature keeps your number private

    What do you do when you call a co-worker but they're not at their desk to answer the phone? You might send a text message to their mobile phone to try and reach them, but people using their own mobile devices may be reluctant to share their personal mobile number for business purposes. RingCentral may have a solution for that.

  • Opinion: Cloud Security Not Really Slowing IT Adoption

    Cloud security has been discussed ad nauseum for years, and it's often cited as the biggest barrier to enterprise cloud adoption. Such conversations are misguided, CIO.com columnist Bernard Golden says, and ignore the larger challenge of cloud adoption: accommodating developers.

  • Opinion: How to adjust the page zoom in Word 2010

    Recently my wife came to me, laptop in hand, wanting to know why some Word documents looked different than others.

  • Opinion: Take Microsoft Office 2013 for a 60-day test drive

    Microsoft Office 2013 shipped to manufacturers late last month, but you won't be able to get your small-business hands on it until sometime in the first half of 2013.

  • Opinion: Send Web pages to your Kindle with new Firefox add-on

    This is an updated, Firefox-oriented version of a post I wrote several months ago.

  • Opinion: Microsoft App-V 5.0 takes virtualization to the next level

    The Microsoft Desktop Optimization Pack (MDOP) is a suite of tools available to Microsoft Software Assurance customers that enables IT admins to manage Microsoft environments more effectively. App-V--one of the tools included in MDOP--has been updated with significant enhancements IT admins and users will appreciate.

  • Opinion: The Amazon Outage in Perspective: Failure Is Inevitable, So Manage Risk

    The most recent Amazon Web Services outage left customers (and rival cloud providers) blaming Amazon. Instead, CIO.com columnist Bernard Golden says, everyone needs to accept that cloud computing is not immune to failure. Fortunately, a key advantage of the cloud -- cheap, easy redundancy -- will help mitigate the risk of an outage.

  • Opinion: Make ridiculously easy conference calls with Speek

    Traditional conference calls can be a huge hassle. There's the phone number, the password, and, if a Web site is involved, a registration (which itself often requires yet another password).

  • Opinion: Messages: Working with transcripts

    Those who cannot remember the past are condemned to repeat it. Who said that? Let me scroll back in Messages to find the exact person. (Ah, yes, George Santayana.)

  • Opinion: As Mobile Grows, So Does Cloud Computing

    As PC sales decline and smartphone and tablet sales climb, the world of computing is poised for a dramatic shift. While mobile users do, in fact, 'compute' with their devices, application data and functionality actually reside in the cloud. To accommodate this, columnist Bernard Golden says, the cloud will have to grow in ways that few can currently comprehend.

  • Opinion: A faster, easier, tree-saving way to share documents

    I can't tell you many times I've gone to a trade show and been handed a folder full of product information--stuff I wanted, but certainly didn't want to carry around.



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