We use cookies to provide you with a better experience. If you continue to use this site, we'll assume you're happy with this. Alternatively, click here to find out how to manage these cookies

hide cookie message
80,259 News Articles

Microsoft to ditch on operating system: all bets on Windows RT

Microsoft could merge Windows RT and Windows Phone 8

Microsoft Surface RT

Microsoft has admitted that it has too many operating systems and will no longer offer Windows Phone, Windows 8 and Windows RT.

Speaking at the UBS Global Technology Conference, Microsoft spoke about the effective failure of its cut-down Windows RT operating system. Windows is available on desktop PCs, laptops, tablets and smartphones. See also: Is Windows RT dead?

Julie Larson-Green, EVP of Devices for Microsoft, said: "We have the Windows Phone OS. We have Windows RT and we have full Windows. We're not going to have three. We do think there's a world where there is a more mobile operating system that doesn't have the risks to battery life, or the risks to security. But, it also comes at the cost of flexibility. So we believe in that vision and that direction and we're continuing down that path."

Larson-Green admitted that the concept of Windows RT wasn't explained to consumers very well. It was an attempt to give a simplistic but productive 'turnkey' experience similar to the way Apple presents iOS on the iPad.  

"So the goal was to deliver two kinds of experiences into the market, the full power of your Windows PC, and the simplicity of a tablet experience that can also be productive."

"I think we didn't explain that super-well. I think we didn't differentiate the devices well enough. They looked similar. Using them is similar. It just didn't do everything that you expected Windows to do."

She continued to say that Microsoft shouldn't have even called it Windows and said that going forward the firm will differentiate it more. There's been a lot of talk about 'rebranding'.

It's unclear exactly what the strategy going forward is. The most likely options are for Microsoft to completely ditch Windows RT, or to merge it with Windows Phone.

Follow Chris Martin and @PCAdvisor on Twitter.

IDG UK Sites

Best Black Friday 2014 tech deals UK: Latest bargains on phones, tablets, laptops and more this...

IDG UK Sites

Tech trends 2015: 3D printing grows up

IDG UK Sites

10 mind-blowing Oculus Rift experiments that reveal VR's practical potential

IDG UK Sites

Black Friday 2014 UK: Apple deals, Amazon deals & other Black Friday tech offers