Entices customer to queue with deals, food and entertainment
Currys and PC World have announced they will open at midnight this Friday for the launch of Windows 8.
In an attempt to gain Apple-like queues, the retail will be opening the doors of its Tottenham Court Road store at 00:01 on 26 October to launch Windows 8. Customers who brave the cold will get deals on Windows 8 products as well as cups of tea, coffee and doughnuts and sausage rolls. See also: Windows 8 price in the UK.
Ben Lovett, spokesperson for Currys and PC World, said: "With such fantastic launch offers from HP, the team at our Currys & PC World store on Tottenham Court Road is anticipating a long queue outside the store throughout Thursday evening in the run up to the 00:01 opening on Friday 26th October."
While outside queuing, consumers will be able to try out Windows 8 on a 60in touchscreen installed into the store window. The first 300 customers of an HP Windows 8 product will get a free pair of Beats Solo headphones and entered into a competition to see No Doubt in Paris.
See also: Microsoft Surface 32GB sold out.
Currys and PC World has partnered with HP and will be offering Windows 8 deals for one night only. Laptops will be discounted by up to £400 including the HP DV7. Other HP devices with discounts include the Pavilion G6 E2, Envy A6 and Envy M6.
Event partner HP has flown in renowned US magician and host of TV show Supernaturalist Daniel White to entertain and dazzle the queue with a specially designed array of computer related magic tricks, said Currys and PC World.
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Comments
Dan Gershony said: Just passed by and spotted a massive queueDidnt know win 8 would be so popular
Charles Jones said: Original Xbox started selling at 1201 am back in 2001 also so shouldnt it be Xbox like lines since Microsoft has already done this Im glad there is enough people out there smart enough to read past all the Microsoft fud articles who understand Surface is worth a lot more than what the asking price is Not saying its going to sell 100 million this year but if it manages to sell over 10 million this year its already sold more than all the Android tablets combined over the past 3 years
Richard Budd said: Can i take advantage of the discount but ask them to install a proper pc OS like Windows 7 instead Who in there right mind would want this abortion of an OS on anything other than a tablet or phone Its going to be deserted other than the odd tramp hoping for the free food and the usual lunatics wholl buy any old crap cos its new ie most Apple fans but even they wont want this since its not painted silverwhite
samizad said: I will be surprised if more than 5 people queue at any store Its cold its wet and its currys