We use cookies to provide you with a better experience. If you continue to use this site, we'll assume you're happy with this. Alternatively, click here to find out how to manage these cookies

hide cookie message
 
74,953 News Articles

Facebook goes through corporate reorg

After privacy slap and with IPO looming, social network names 5 team leaders

Facebook confirmed Thursday that it has launched a corporate reorganization around its product development.

About a week after the U.S. Federal Trade Commission came down on the social network for not taking better care of users' privacy, Facebook has gone through a reorganization with an eye toward privacy and better communication, according to industry analysts.

"We can confirm that in order to streamline the product development process, we have reorganized our technical teams into product groups" reporting to CEO Mark Zuckerberg, said a Facebook spokeswoman in an email to Computerworld.

The company, which reportedly is looking at an early 2012 initial public offering , also named five new team leaders: Bret Taylor, Chris Cox, Greg Badros, Mike Schroepfer and Sam Lessin.

On Wednesday, the All Things D reported that the new corporate set-up more closely links various teams to both privacy and communication leaders.

The FTC last week released an eight-count complaint accusing Facebook of violating its promises to users and repeatedly deceiving them by sharing information that users had thought was private.

The social network agreed to a proposed settlement, which includes periodic privacy audits for the next 20 years, as well as a promise to get users' approval before making changes to the way Facebook shares their information.

"Facebook is a very young and private company and it recognized it needed to reorganize to reflect a more responsible and accountable organization," said Patrick Moorhead, principal analyst with Moor Insights & Strategy. "It was time to grow up and Facebook hopes this will be part of what helps it accomplish just that. The potential downside is that Facebook adds layers and process, which, for some companies, slows execution and hampers creativity."

Read more about web 2.0 and web apps in Computerworld's Web 2.0 and Web Apps Topic Center.


IDG UK Sites

Amazon 3D smartphone release date, price and spec: The hologram phone?

IDG UK Sites

iPhone 5s review: why the iPhone 5s is still the best phone you can buy in 2014

IDG UK Sites

Passwords don't work: here's four ways to fix them

IDG UK Sites

Developers get access to more Sony camera features