Panasonic will unveil a new Lumix digital SLR camera next week. The follow up to Panasonic's DMC-L10 will be presented at a Tokyo news conference on September 12.
The new camera "offers unique features to set a new trend in digital SLR photography", according to Panasonic, but the company didn't reveal any further information about the product.
The DMC-L10 was launched in September last year at the Photokina camera show in Germany and was the second digital SLR to be presented by Panasonic. The new camera will become the third Lumix digital SLR and is likely to be a main feature of Panasonic's Photokina line-up. Photokina begins in Cologne on September 23.
The digital SLR is becoming increasingly competitive with long-time leaders Nikon and Canon facing stiff competition from newcomers including Panasonic, Sony, FujiFilm and Olympus. The most recent new digital SLR, Nikon's D90, was announced in August and brought a feature not present on other models: the ability to record high-definition video.
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