We use cookies to provide you with a better experience. If you continue to use this site, we'll assume you're happy with this. Alternatively, click here to find out how to manage these cookies

hide cookie message
80,259 News Articles

Apple's Tim Cook calls Microsoft's Surface 'compromised' and 'confusing'

The Apple CEO isn't convinced about Microsoft's iPad competitor

Apple's CEO Tim Cook has said that Microsoft's Surface tablet is a "compromised" and "confusing" device. See Microsoft Surface RT review.

The Wall Street Journal reports that Cook hasn't actually used the Surface yet, but told analysts during a conference call that the news and reviews he's read about Microsoft's 10.6in tablet leading him to believe that it is a "very compromised and confusing product."

"I think one of the toughest things you do with each product is to make hard tradeoffs, and decide what a product should be," Cook said. "And we've really done that with the iPad. And do the user experience is absolutely incredible."

"I suppose you could design a car that flies and floats, but I don't think it would do all of those things very well," Cook said. "And so I think people, when they look at the iPad versus competitive offerings are going to conclude they really want an iPad."

Apple yesterday announced that it sold 14 million iPads in the last quarter of 2012 at its earnings call on Thursday.

See also:

Microsoft launches Windows 8 with great fanfare, few surprises Apple posts public apology to Samsung Amazon launches 7in Kindle Fire HD in UK iPad mini pre-order begins Nokia drops off from list of top five smartphone vendors


IDG UK Sites

Where to buy iPhone 6 and iPhone 6 Plus in the UK: Launch day price, deals and contracts

IDG UK Sites

Is Apple losing confidence in itself?

IDG UK Sites

Professional photo and video techniques for perfect colours

IDG UK Sites

How (and where) to buy an iPhone 6 or iPhone 6 Plus in the UK. Plus: What to do if you pre-ordered...