A new Android vs iOS real-time tracker shows that Apple's mobile operating system is dominating mobile traffic in the US.
Chitika Insights explains that its Mobile Dominance Tracker "performs an analysis of the unique impressions seen originating from mobile devices within the Chitika Ad Network". The Chitika Ad Network places billions of ads across 200,000 websites.
This data is then displayed in two visual graphs. Chitika's rolling 24 hour pie chart shows that on 24 April, over 69 per cent of the mobile traffic recorded originated from an iOS device with 26.6 per cent coming from Android devices and under five per cent from other mobile operating systems.
Chitika's second graph shows the US mobile traffic share by hour, which, when we checked at midday on 24 April, showed that over 73 per cent of the total mobile traffic recorded by Chitika at 3am originated from iOS devices, with the iPad contributing to this traffic the most.
Apple is expected to report a successful quarter for the iPad in its earnings call later today.
Comments
Matt Egan said: And PC Advisors own stats both on our website and via our iOS and Android apps although iOS is not quite so dominant Its not only technology based I think iPhone and iPad users tend to have taken to smartphones and tablets earlier and iDevices are more expensive You would expect early adopters with more disposable income to spend more on apps and surf more On Wed 25 Apr 2012 115655 0000
melci said: That agrees with the stats we get from the university websites that I manage53 of mobile traffic comes from the iPad 37 from the iPhone 5 from the iPod touch for a grand total of 89Only 10 comes from all Android devices put togetherI dont know what people do with all these masses of Android phones they buy but they are not being used for web browsing and not nearly as much for apps eitherConsidering the pathetic capabilities of my Huawei X1 Android smartphone I find it is too slow hobbled by an out-of-date OS to be much use beyond dumbphone use at all I have a feeling this helps to explain the vastly lower usage levels of Android devices worldwide