We use cookies to provide you with a better experience. If you continue to use this site, we'll assume you're happy with this. Alternatively, click here to find out how to manage these cookies

hide cookie message
80,108 News Articles

'Really fast' iPhone advert banned

ASA: ad cannot be broadcast in current format

An iPhone 3G advert that claims the handset is "really fast" has been banned by the Advertising Standard Authority (ASA).

The ASA has said the advert should not be broadcast again in the same form, after it received 17 complaints from users who had been misled by the advert, which claimed web pages would load in under a second.

See also: Misleading iPhone advert banned by ASA

Apple claims "really fast" was a reference to the speed of the 3G model compared to the previous model of iPhone and was "relative not absolute".

Visit Mobile Advisor for the latest mobile phone news, reviews, tips & tricks, as well as PC Advisor's unique Apple iPhone 3G Spotlight


IDG UK Sites

Windows 9 release date, price, features: Microsoft teases new OS ahead of 30 September unveiling

IDG UK Sites

From the iPhone 6 to the iWatch and a new Apple TV we look at the products Apple is set to launch...

IDG UK Sites

September 2014 creative trends: 5 things you must see

IDG UK Sites

What to expect from Apple in autumn/winter 2014: iPhone 6, iPhone Air, iWatch, iPad 6, new Apple...