Aggressive pricing of commercial Linux notebooks may hamper efforts by OLPC (One Laptop Per Child) to supply inexpensive laptops to children in developing markets.
Asus recently shipped its Linux-based Eee PC, and Everex on Thursday said it would soon sell Linux-based PCs with an x86 processor for around £150. Those competitive prices may draw buyers to commercial laptops over OLPC specialized XO laptops, which will carry a $200 (around £100) price tag when it ships on November 12, analysts said.
OLPC, a nonprofit organization, is hoping its low-cost XO laptop will revolutionize learning for children in the developing world. Afflicted with production delays and rising costs, the XO has jumped from its original estimated price of £50 and the effort now faces pricing competition from commercial laptops.
The progressive integration of hardware to include more features such as graphics helped drop prices of commercial laptops, said Roger Kay, founder and president with Endpoint Technologies Associates. The price of LCDs (liquid crystal displays) fell because of stiff competition between suppliers, Kay said.
The increasing price of RAM was countered by falling prices of microprocessors, a result of heated competition between x86 vendors such as Intel and AMD, said John Greenagel, director of communications with the Semiconductor Industry Association.
The laptop market will remain strong as costs fall and commercial products could become great alternatives to the XO, Kay said. "People like the standard stuff, and if you can get it for nearly the same price, why go with the de-featured product?"
However, the XO is not targeted at US kids or consumers, said Ben Bajarin, an analyst at Creative Strategies. India and countries in Africa have different usage scenarios and the XO laptop is geared more for them, Bajarin said.
Commercial laptops have a different value proposition and are meant for a different audience, Bajarin said. OLPC's XO has a Linux build with programs to educate children and charges batteries adapted for the local environment, using yoyos, solar panels and cow-powered generators.