Colchester in Essex and Barry in south Wales are two of the first four locations in the UK to be given access to Virgin Media's 100Mbps broadband connection.

The service, which was first announced by the ISP in October, costs £35 a month when bought in a bundle, or £45 per month when bought as a sole product. Just days before Virgin's annoucement, the Prime Minister, David Cameron, let slip that the ISP was preparing to launch the service.

During a speech at the Confederation of British Industry (CBI) in October covering government plans to improve Britain's infrastructure, Cameron said: "We'll work with utility companies to get more investment in our energy, with construction companies on our roads, with the telecommunications industry on broadband. This collaboration is already working. Virgin Media is rolling out a new superfast broadband service this week."

Heckmondwike, Yorkshire and Farnborough in Hampshire are the other two locations that can access the superfast net connections, which also come with an upload speed of 10Mbps and a new wireless N router, at present. The service will continue to be rolled out across the UK and is expected to reach 12.7 million homes by mid-2012.

See also: Virgin launches TV powered by TiVO this month