Yahoo will make the open-source WordPress blog publishing software available to subscribers of its web hosting services, the two organisations announced on Tuesday.
The deal is similar to one Yahoo struck last week with Six Apart, maker of Moveable Type, and is intended to broaden the blogging software options accessible to individuals and companies that use Yahoo to host their websites.
Like Moveable Type, WordPress will be a free option for all new and existing Yahoo web hosting subscribers, starting with the most basic plan, which costs $12 (about £7) per month.
"We’re committed to working with industry leaders to provide top-notch publishing platforms," said Guy Yalif, Yahoo's director of web hosting products.
Installing and maintaining WordPress via the Yahoo service will require just a few clicks, and thus will be much simpler and quicker than if users do it manually, according to Matt Mullenweg, WordPress's founding developer.
This is because Yahoo automates tricky technical steps, such as setting up a database and configuration files, Mullenweg said.
Using WordPress via Yahoo also removes the need for users to download the software from the Wordpress.org website and upload it to a hosting provider, Mullenweg said.
"We're making it very easy for professional bloggers to use WordPress so that they can focus on their audience and message, instead of on the blogging software infrastructure," Yalif said.
For example, Yahoo will automatically update WordPress whenever an upgrade is available, so users don't have to worry about keeping up with new versions, Yalif added.
WordPress has similar deals with other web hosting providers that also automate and simplify the installation of the software and, like Yahoo, offer complementary services, such as storage, traffic analysis, email addresses and domain names.
Yahoo hosting services are available from the company's small-business division, but subscribers don't have to be small businesses to sign up for a plan, Yalif said.