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Facebook launches redesign with a bit of the old, a bit of the new

The social networking company heard user complaints and made changes to News Feed

If you, like a lot of people, didn't like Facebook's News Feed redesign last year, you're in luck.

The social network is trying to change what you don't like -- with another redesign.

Facebook announced Thursday afternoon that it's launching another redesign of its News Feed and it's going to be a mix of the old design and the revamp launched a year ago.

"You may recall that last year we experimented with a complete redesign of News Feed for desktop and mobile," noted Facebook in a blog post. "People who tested it told us that they liked the bigger photos and images, but found it more difficult to navigate Facebook overall. The updated design has the best of both worlds."

Facebook reported that the new design, which will be rolling out in the coming weeks, keeps the older layout and navigation users liked, but mixes it with the bigger images and photos that they favored from the 2013 redesign.

The newest redesign, which won't be used with the site's mobile app, also will use a new font.

Facebook pointed out that the new look doesn't change any of News Feed's functions.

"These changes are visual updates and do not affect how we surface content to people, nor do they change how stories are ranked in News Feed," Facebook said. "Though in the new design all images are larger, both organic stories and ads will be the same size -- similar to the way images appear on mobile."

News Feed is the heart and soul of Facebook. The feature gives users content posted by their friends, favorite music groups, restaurants and businesses -- all on their individual home pages.

The redesign launched last March was focused on giving users more control to customize the News Feed, offering different feeds that focus on friends, music and photos, for instance.

Users were able to view their News Feed chronologically, or to opt for an All Friends feed, for instance, which shows users what their friends are sharing. They also could choose a Following feed that shows the latest news from the pages, businesses, bands and organizations a user follows.

The new Facebook News Feed redesign keeps the older layout and navigation users liked, but mixes it with the bigger images and photos. (Image: Facebook)

Sharon Gaudin covers the Internet and Web 2.0, emerging technologies, and desktop and laptop chips for Computerworld. Follow Sharon on Twitter at @sgaudin, on Google+ or subscribe to Sharon's RSS feed. Her email address is sgaudin@computerworld.com.

See more by Sharon Gaudin on Computerworld.com.

Read more about social media in Computerworld's Social Media Topic Center.


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