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80% of HK commercial websites use social media

About 80 percent of commercial websites in Hong Kong use social media to communicate with their customers, according to Hong Kong Internet Registration Corporation Limited (HKIRC).

This non-profit announced the winners of the fourth Top Ten .hk Website Competition today.

Held at Cyberport, this award ceremony honoured website www.kmb.hkof The Kowloon Motor Bus Co. (1993) Ltd., in the "Commercial" category. This is the first website of a public bus service company with a bus route search function and Web accessibility elements.

The interactive online wedding platform, www.darizi.hkof Darizi Limited, won the gold award of "Commercial" category (less than 100 staff) for the second consecutive year. Darizi provides comprehensive and useful content with latest online applications.

Website www.e123.hk of Hong Kong Society for the Aged received gold award (100 staff or above) under the "Non-commercial" category. Also, www.help4suicide.org.hk of The Samaritan Befrienders Hong Kong, won the gold award for "Non-commercial" category (less than 100 staff).

High standards for new websites

The Top Ten .hk Website Competition this year received more than 300 entries and the overall performance was also better than last year. More than 80 percent of the government websites have incorporated "accessibility" elements to address specific demands of the public.

Daniel Lai, Government Chief Information Officer of Hong Kong, finds the winners of this year's competition to have set a very high standard in the development of their '.hk' websites.

"Through the competition, we are very encouraged to see how different sectors in the community have developed innovative and creative domain names and websites to enhance and market their products and services," said Lai, who attended the event as guest of honour.

All the entries at the 2012 "Top 10 .hk Website Competition" were valuated according to four judging criteria -- overall design and functionality, engagement, use of social media and Web accessibility.

Winners of this event are asked to share their success stories with the community.

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