Baschurch in Shropshire, Blewbury in Oxfordshire and Caxton in Cambridgeshire are among the six towns that have been named the winners of BT's Race to Infinity.
The three towns, along with Innerleithen in the Scottish Borders, Madingley (which is also in Cambridgeshire) and Whitchurch in Hampshire, received the most votes from residents who expressed their desire to receive next-generation net connections and will subsequently see their exchanges upgraded to handle BT's fibre network, which is currently being rolled out across the UK. .
In October, BT challenged towns outside the main metropolitan and urban areas to indicate their desire for super-fast broadband, promising that the top five areas would be the first in line for fibre deployment in order to obtain faster broadband.
In the event, six areas were chosen as the vote was so close. Marton, Capel, Burley-in-Wharfedale and Lindfield just missed out – although BT has indicated that these areas could also benefit from the interest in super-fast broadband.
Gavin Patterson, CEO of BT Retail, said: "The Race to Infinity really captured people's imagination. We've been so impressed by the passion and commitment of the people who signed-up to campaign for their areas up and down the country. They've done a brilliant job and we'd like to thank them for their time and dedication and of course all the thousands of people all over the UK who have voted."
BT has been making strides towards improving the access to broadband for rural areas. Last month it announced that it was planning a technical trial of a 1Gbps broadband service in Kesgrave, Suffolk and was looking to include an additional 40 rural towns in the next phase of the super-fast broadband rollout.