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ITN On brings Christmas Channel to YouTube

Video shows how to prepare the perfect turkey

ITN On has launched the first ever Christmas Channel on video-sharing service YouTube.

The multimedia arm of the news service is working with Jerusalem Productions to offer around 200 videos, covering everything from cooking the perfect turkey to this year's most wanted toys. The channel also offers a number of animations that explorer the meaning of the festive period.

Commercial Director of ITN On, Mark Browning, told the Guardian: "You get the full range of content - news, celebrities, funnies, how-to guides. I don't think there is anyone else who is doing this, a place where you can hang out and watch Christmas content all in one place".

Browning also said the channel would be available as an app for Apple iPhones.

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See also: YouTube to get full-length Channel 4 shows


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