We use cookies to provide you with a better experience. If you continue to use this site, we'll assume you're happy with this. Alternatively, click here to find out how to manage these cookies

hide cookie message
 
74,953 News Articles

Amazon launches AmazonBasics brand

Bargain basement products launched in US

Amazon has started selling electronics accessories in the US under the AmazonBasics brand.

AmazonBasics currently includes accessories such as audio visual cables and blank DVDs, but other items will be added in coming months, the company said. Amazon will create its own line of consumer electronic 'basics', or quality, low-cost products for consumers, it said.

The statement was unclear about whether Amazon will develop more gadgets, such as Kindle, under the new name.

AmazonBasics is expected to be introduced on the company's international websites in coming months.


IDG UK Sites

Samsung Gear 2 review: Classy Tizen smartwatch is too expensive

IDG UK Sites

How to join Apple's new OS X Beta Seed Program: Run pre-release versions of OS X on your Mac

IDG UK Sites

Why our gadgets will kill us all: bleating notifications, too many chargers and the proliferation...

IDG UK Sites

See Moo Studios' new animated advert for Blue Moon beer