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Keep it private
With most blogging platforms, you can choose whether the service publicises your work. But a simple Google search for your name or company can easily turn up your blog, potentially exposing it to the eyes of coworkers and future employers.
If you want to blog about sensitive issues – for example, your job, a relationship, or an illness – you may want to set up a blog that only friends or family can read.
Community-oriented services such as Vox and LiveJournal let you restrict posts to viewing by authorised people. If you go with a service that doesn't provide this option, make it a policy from the get-go to not mention your company or the full names of people.