We use cookies to provide you with a better experience. If you continue to use this site, we'll assume you're happy with this. Alternatively, click here to find out how to manage these cookies

hide cookie message
80,259 News Articles

Expect BT punishment for 'illegal' Phorm trial

BT should be prosecuted, says expert

A computer researcher from the University of Cambridge believes BT should face prosecution for "illegally" trialling the controversial Phorm online advertising system.

Dr Richard Clayton told the BBC that the ISP's use of the technology is "against the law of the land".

Phorm identifies which websites users visit and keywords they use, and uses that data to target advertising towards them. A number of privacy activists have spoken out against the scheme, and at least one organisation – the AntiPhorm Group – has produce software designed to cripple the technology.

Virgin Media and Talk Talk have also held discussions with Phorm with regards to using the technology. It's believed that in order to test the system, BT used private data belonging to its customers to customise the ads served.

"This isn't how we expect ISPs to treat their customers' private communications and since, not surprisingly, it's against the law of the land, we must now expect to see a prosecution," Clayton added.

See the BBC report for more.

Related articles:

New software hobbles Phorm advertising system

IDG UK Sites

Best camera phone of 2015: iPhone 6 Plus vs LG G4 vs Galaxy S6 vs One M9 vs Nexus 6

IDG UK Sites

In defence of BlackBerrys

IDG UK Sites

Why we should reserve judgement on Apple ditching Helvetica in OS X/iOS for the Apple Watch's San...

IDG UK Sites

Retina 3.3GHz iMac 27in preview: Apple cuts £400 of price of Retina iMac with new model