Nearly 80 percent of online shoppers prefer to use a website or company that implements environmentally friendly practices, says 1&1.
According to the web hosting company, a further 60 percent of online buyers said they would purchase from an online retailer if they were powered by green energy in some way, such as powering their websites from a green data centre or servers using renewable energy.
1&1 said the research reflected consumers' growing focus on being environmentally friendly.
"Committing to minimising their impact on the environment has a clear commercial advantage for all types of retailer," said CEO Oliver Mauss.
See also: 8 gadgets to save money and go green
Comments
warthpublishinginc said: I lost all my green when I hooked up with 1and1 Check out why the Pennsylvania Better Business Bureau has given 1and1 their lowest rating F Customer Complaint HistoryBack To Top The companys size volume of business and number of transactions may have a bearing on the number of complaints received by the BBB The complaints filed against a company may not be as important as the type of complaints and how the company has handled them The BBB generally does not pass judgment on the validity of complaints filedNumber of complaints processed by the BBB in the last 36 months 691 in the last 12 months 276Warth Publishing Inc