We use cookies to provide you with a better experience. If you continue to use this site, we'll assume you're happy with this. Alternatively, click here to find out how to manage these cookies

hide cookie message
80,259 News Articles

Google adds in-app subscriptions to Play Store

Content at a monthly or annual fee

Google has launched monthly subscriptions within apps in the Google Play Store.

The firm has been allowing developers to use in-app billing and has now opened the possibility for subscriptions. Developers can now opt to charge users a monthly or annual fee from inside their smartphone and tablet apps.

"While making it easy for developers to offer a great purchasing experience, our subscriptions are also designed for flexibility." said Google.

"Developers can use them to monetize premium dynamic content such as journals and magazines, but they can also use them to sell access to bundled products, game levels, music and video content, value-added services, or any other digital content."

All subscriptions will automatically renew and it's up to the developer to set the billing interval and price. Google will email users informing them of price changes and renewals but users can cancel any subscriptions via the My Apps sections of the Google Play Store.

Several developers are expected to launch apps with subscriptions over the next few days with Glu Mobile being one of the first with Frontline Commando.

"We're using Google Play subscriptions to offer consumers a compelling value and a single currency which they can use across Glu’s most popular titles," said Niccolo de Masi, CEO of Glu Mobile.

Google Play Store in-app subscriptions


IDG UK Sites

Best January sales 2015 UK tech deals LIVE: Best New Year bargains and savings on phones, tablets,...

IDG UK Sites

Chromebooks: ready for the prime time (but not for everybody)

IDG UK Sites

Best Photoshop Tutorials 2014: 10 inspiring step-by-step guides to creating amazing art,...

IDG UK Sites

Complete guide to iPhone and iPad settings: Get to know iOS 8 Settings UPDATED