We use cookies to provide you with a better experience. If you continue to use this site, we'll assume you're happy with this. Alternatively, click here to find out how to manage these cookies

hide cookie message
80,259 News Articles

PS3 price cut sparks Sony revival

CEO says battle is on with Wii & Xbox 360

A $399 (£200) price cut has boosted PS3 sales in the US to more than 100,000 units for the week ending November 11 - figures on scale with Wii and 360 sales.

"It's the breakthrough we've been anticipating," Sony CEO Howard Stringer told the Associated Press. "We've been holding our breath."

He added, "We've taken so much heat over the year on PS3. Finally, the turning point has been passed."

In its first year, Sony sold 5 million PS3 units compared to Nintendo's 9.3 million Wii units for the same period. By comparison, Microsoft has sold 11.6 million Xbox 360 consoles.

Stringer added, in gentlemanly fashion mind you, that continued shortages of his competitor's machine have played a part in his company's recent success.

"It's a little fortuitous that the Wii is running out of hardware."


IDG UK Sites

Sony Xperia Z3 Compact review: A better deal than the Z3 and most smartphones

IDG UK Sites

Why people aren't upgrading to iOS 8: new features are for power users, not the average Joe

IDG UK Sites

Framestore recreates ancient China for Mr Bean's martial arts misadventure

IDG UK Sites

iPad Air 2 review: Insanely fast and alarmingly thin. Speed tests, camera tests and more