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LCD panel prices continue to drop

Despite World Cup fever

Despite some predictions that World Cup fever could send prices of LCD TVs higher this month, the screen component just got cheaper, a trend that should continue to make products more affordable to users.

Prices of LCD panels used in large, 37in to 42in screens fell by $15 (£8) each, while 19in and 17in panels used in computer monitors dropped $5 (£2.60) each, market researcher WitsView Technology said last week. The prices are negotiated every two weeks by LCD panel makers and computer and TV makers, and these declines represent pricing for the second half of May.

Although users probably won't see an immediate impact on prices in stores, prices could start coming down soon. LCD panel makers are increasing production at new factories, causing a glut that is sending panel prices down.

One factor supporting retail prices for LCD TVs currently has been the expectation that World Cup fans would snap up new TVs ahead of matches, which run from 9 June to the final on 9 July. The price decline noted by WitsView, however, points to possible slower-than-expected sales, which could mean bargains for users if stores in their areas had stocked up on LCD TVs ahead of the games.


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