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IBM sells its PC business

Companies say customers will see no change in product availability or support

China's Lenovo Group signed a definitive agreement today to acquire IBM's personal computing division. Lenovo will pay $1.25bn (£650m) in cash for the business, which is expected to transform it into the world's number three PC maker, the companies announced.

In addition to money, IBM will also take an 18.9 percent stake in Lenovo, they say. The cash and equity combined brings the total value of the deal to about $1.75bn (£910m). The deal is expected to be completed in the second quarter of 2005.

A deal between the two companies comes as no surprise. It's been the talk of the PC industry since last week, when reports of IBM's plans to sell its PC business appeared in The New York Times. However, few details were known about the nature of the deal and its possible effect on IBM's existing PC customers until the announcement on Wednesday.

IBM and Lenovo say customers will see no change in product availability and support, either while the deal is being completed or afterward, while the PC operations of the two companies are integrated. Beyond the integration, the impact is of the deal is less clear.

Following the deal, the two companies will enter an alliance under which IBM becomes the preferred services and customer financing provider to Lenovo and Lenovo becomes the preferred supplier of PCs to IBM.

"Lenovo products will be co-branded for the next few years, to leverage the power of the IBM ThinkPad brand with our existing and future customers," said Mark Loughridge, chief financial officer of IBM.

"We will have a phased implementation with products initially using the IBM logo as the primary brand and transitioning over 60 months to an IBM endorsement of the Lenovo-branded products," said Loughridge.

Leasing, financing, warranty, and maintenance services will be provided by IBM Global Financing and IBM Global Services to Lenovo customers, he said.

IBM is getting out of the PC manufacturing business because it sees greater profits in the services market, Loughridge said.

"Our strategy is clear, to be the world-leader in high-value solutions," he said. The deal "helps IBM focus on enterprise and SMB [small and medium-size business] segments where we can best leverage our value-add".

Since 2002, IBM has spent about $9bn to acquire over 30 companies including Price Waterhouse Coopers Consulting. In the same period, it has divested several businesses where it lacks scale or market opportunities, such as its hard drives and displays units.

"The PC business is rapidly taking on the characteristic of the home and consumer industry, which favours enormous economies of scale focused on individual users and buyers. This agreement continues IBM's strategic rebalancing of our portfolio on the high-value enterprise market," Loughridge said.

The deal requires the approval of Lenovo shareholders and relevant regulatory authorities. Lenovo Holdings, Lenovo Group's largest shareholder, has already agreed to vote in favor of the transaction.


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