Virgin Media has begun its nationwide programme to double its customers’ broadband speeds, initially reaching 1.5 million homes.
The firm is rolling out the improved service beginning this week in certain areas across the country after its announcement in January. Lucky locations to get the upgrade this month and next include Newcastle, Bedford, Cambridge and Ashford.
Jon James, executive director of broadband at Virgin Media said, "Virgin Media has driven broadband development in the UK and we’re delighted to be boosting our customers’ broadband speeds once again. Following our Double Speeds programme, all of our customers will be ‘superfast’ as standard and ready to access a new breed of high bandwidth entertainment services."
"By continuing to give our customers faster speeds and greater value services, we’re committed to providing our customers the best broadband in the UK." he added.
Users of Virgin Media’s 10Mb, 20Mb, 30Mb and 50Mb services will see their speeds at least doubled while 100Mb subscribers will get a jump to 120Mb and a price reduction. The 120Mb will be the UK’s faster broadband offering.
Subscribers to the 50Mb deal will even be bumped up to 120Mb when it is rolled out. Users of the 20Mb and 30Mb package will be upgraded to 60Mb while 10Mb users will be given a double in speed to 20Mb.
Full roll out of the faster network will take place over the next 18 months for more than four million customers, according to Virgin Media. Customers can find out when their area will be upgraded at Virgin Media’s website.