Virgin Media has revealed it will begin trialling a fibre broadband network that's capable offers speeds of up to 1.5Gbps.
The trial, which begins this month, is taking place in conjunction with four firms located in Old Street, London – an area which is known as 'Silicon Roundabout'.
The ISPs Data-Over-Cable Service Interface specification (DOCSIS) cable-based technology will ensure the companies can achieve download speeds of 'up to' 1.5Gbps and upload speeds of 150Mbps, which is 240 times the UK's national average broadband speed.
According to Virgin, similar trials have successfully delivered download speeds of 1Gbps.
Jon James, executive director of broadband at Virgin Media, said: "Demand for greater bandwidth is growing rapidly as more devices are able to connect to the internet and as more people go online simultaneously".
"with our ongoing investment plans, we can anticipate and meet demand as it develops over time, ensuring Virgin Media business and residential customers continue to enjoy world-class broadband."