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In pictures: 10 years of iMac

Looking back at Apple iMac history

It was 10 years ago – on May 6, 1998 – that Apple unveiled the computer that revolutionised the company and marked the end of the beige box computer forever. Happy 10th birthday, iMac.

The iMac's influence spread far beyond the sphere of computing, with everything from cars to household appliances borrowing Jonathan Ive's visionary translucent design.

Interviewed in 1998, Ive said: "Making a loud product or being different wasn't our goal. We wanted to make this thing that felt accessible and friendly, but new."

Later, he remarked: "One of the things you notice when people come up to the iMac is their body language. They tend to smile and pat it on its head."


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