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iPods, MacBooks & iPhone boost Apple's Q3

Record Mac sales aid Apple's $818m profit

Apple has announced a profit of $818m for its fiscal third quarter, which ended June 30, 2007. The company reported earnings of $5.41bn for the quarter, with record-high Mac sales for the quarter as well as impressive early sales figures for the iPhone.

Shipments of Apple's Macs in the US grew 32 percent year on year - 2.5 times IDC's predicted industry growth rate for the quarter. Mac product sales represented 60 percent of Apple's total quarterly revenue for the year - 1.76m Macs were sold.

Music products and services represented 40 percent of Apple's total quarterly revenue, said Oppenheimer. The company shipped 9.8m iPods for the quarter, up 33 percent year over year.

Sales of Mac notebooks - MacBook Pros and MacBooks, combined - accounted for 64 percent of all Macs sold, said Oppenheimer.

Apple also saw very strong sales in its Education channel. It set a new all-time record for quarterly Mac sales there, too. The MacBook saw particularly strong sales in the K-12 and higher education market, said Oppenheimer. Apple reported a 36.9 percent gross margin for education.

Oppenheimer said that the June quarter is historically driven by the start of the Education market buying season. The company's fourth quarter has been mixed, sometimes the company sees an increase, sometimes a decrease.


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