We use cookies to provide you with a better experience. If you continue to use this site, we'll assume you're happy with this. Alternatively, click here to find out how to manage these cookies

hide cookie message

Amazon reveals £69 Kindle eReader

Amazon keeps Kindle Paperwhite as a US exclusive

Amazon has unveiled its latest Kindle eReader with a new low price of £69.

The online retain giant has undercut itself by £20 with its latest generation Kindle. The device will go on sale next week on 12 September for just £69. See also: As it happened: Amazon Kindle Fire event

£69 Amazon Kindle

Van der Meulen, VP of Kindle at Amazon said: "Today we are excited to introduce the new latest-generation Kindle—still incredibly small and light with all the features customers love about Kindle, including a high-contrast e-ink display that reads like real paper, with no glare, even in bright sunlight—now even faster and with new, improved fonts. Plus, we lowered the price to an amazing £69. At this incredible price we expect to see millions more readers in the UK joining the Kindle community."

The £69 Kindle uses new fonts and features 15 percent quicker page turns. It weighs170g and has the “if it aint' broke don't fix it” 6in e-ink screen.

As per usual Amazon has thousands of books on offer to download as well as subscriptions to magazines, newspapers and blogs. The £69 Kindle can hold up to 1,400 with automatic cloud backup.

As part of Amazon's bumper announcement, featuring the Kindle Fire HD, it revealed the Kindle Paperwhite – a version of its eReader with a back light for reading in the dark. Unfortunately this will only be initially available in the US.

IDG UK Sites

45 Best Android games: top Android games for your smartphone or tablet in 2014 (24 are free!)

IDG UK Sites

How Apple, Adobe, Microsoft and others have let us down over UltraHD and hiDPI screens

IDG UK Sites

Do you have the X-Factor too? Mix Off app puts fans in the frame

IDG UK Sites

iPad Pro release date, rumours and leaked images - 12.9 screen 'coming in 2015'