Under the banner “Facing Breast Cancer together” Fitbit has launched a pink version of its Fitbit Flex keep-fit wristband. Read our Fitbit Flex review.
Fitbit has partnered with Breast Cancer Care in the UK and has pledged at least £10,000 to help support and raise awareness for Breast Cancer.
The Fitbit Flex is an activity-tracking wristband that monitors the wearer’s steps taken throughout the day, miles or km walked, time that they are active, calories burned and even their sleep patterns.
You can also input your weight, or sync it with Fitbit’s Aria smart scales, and work out the calories you’ve eaten and water you’ve drunk during the day.
The Pink Fitbit Flex costs the same £79.99 as the standard Black and Slate versions.
Fitbit has announced a more advanced fitness wristband, the new Fitbit Force that will also measure flights of stairs climbed. It also displays the data on the wristband and shows the time, unlike the Flex that only gives an indication via LED dots but syncs wirelessly with an app for iPhone, iPad and Android.