Twitter, Facebook and other social networks are great, but when you have lots of friends it’s impossible to read all their posts. This is a particular problem with Twitter followers in another time zone. You may post updates when they are asleep. When they get round to checking Twitter your posts have long since disappeared from their screens. Posting several items at once can mean they are all lost, or can annoy your followers as their feeds are full of too many posts from you.
Buffer solves the problem by posting Tweets and Facebook updates for you. You choose the times that are best, bearing in mind when friends and followers will be online. Then just keep Buffer filled with posts and they are posted according to the schedule you set. Spreading posts out over the day means your friends and followers are more likely to see them when they have time to look at them. Here we look at bufferapp.com, but there are Android and iOS apps too.
How to schedule tweets
1. Go to bufferapp.com using either Chrome or Firefox. It will work in Internet Explorer too, but there are extra features available to Chrome and Firefox users. Click one of the buttons to sign in and authorise it to access your Facebook, Twitter or LinkedIn account.
2. There isn’t much to do when you sign in for the first time: your social network login permission is all that is required. This only addition is an email address so that Buffer can contact you. Enter it and then click the Get Started button.
3. If you are using Google Chrome, you should see a prompt to install the Chrome extension when you visit the Buffer website. There is an identical one for Firefox users too. Click the button to install it because it is an important component of Buffer.
4. You will have signed in with one social network, but you can add more so that you can cross post to multiple services in one go. Click the plus next to Accounts on the left. Free Buffer accounts can have one of each service listed.
5. You can add your Twitter account, Facebook account, a Facebook page that you manage, and LinkedIn. Here we are adding a LinkedIn account and it prompts for an email address and a password. Add your other accounts in the same way.
Continues on next page...