S.M.A.R.T errors are explained here and here but generally indicate HDD failure is either near or happened. Probably the first thing to check would be the connections - power and data leads - are good. If this fails to produce results it is possible the HDD has failed.
There are a number of causes of failure; age/usage is the most common, but impact and static electricity can also cause problems.
If the HDD is new and you haven't dropped it or subjected the electronics to a static discharge, it may have been damaged in transit and you should return it to the supplier for replacement.