I'm currently connected on the Virgin 24/7 package.
Currently connected at 50666 bps. The service seems pretty good, speed is good, although it sometimes takes a couple of attempts to dialup between 7pm and 9pm.
My one moan about virgin is that the installer Hijacked my homepage and the About:blank default, so basically I couldn't reset it without altering the registry. Annoying, but not the be all and end all!