When is broadband not broadband?

  Sir Radfordin™ 13:11 09 Apr 03

Pensions mis-sold, computers badly built, but to say 128k isn't broadband...is the world going mad?

click here

  crx16 13:18 09 Apr 03

"when is broadband not broadband", when its 'midband' like the service BT is going to offer ,128k.

simple enough,i reckon.

  Sir Radfordin™ 13:32 09 Apr 03

Well yes, but you can hardly claim that NTL are wrong to have advertsied their service as broadband can you?

  cherria 13:46 09 Apr 03

I agree with the ruling in all aspects. Although NTL may have been correct in their technical definition, the ASB is there to protect consumers and the 'common' understanding of broadband is 500k.

  Sir Radfordin™ 14:08 09 Apr 03

The article linked to above says:

"But, because it considered most consumers would understand broadband to mean a service of upwards of 500 kbps, the Authority concluded that the claim "broadband", without qualification, was likely to mislead,"

but that doesn't fit the technical definition of broadband so those consumers are wrong in their understanding. How can you blame a company for that?

Where does this "common" understanding come from? Broadband, is a broad term. It is used to cover both ADSL and Cable connections which are very different.

  chrishillcoat 14:22 09 Apr 03

See new poll...

  Sir Radfordin™ 14:22 09 Apr 03

Interesting poll there PCA ;-)

Just out of interest, who are you assuming gets to decide the "official" speed?

Oftel, and the Department of Trade and Industry (DTI say broadband is "higher bandwidth always-on services, offering data rates of 128 kbps and above".

But the ASA say because the consumers don't know the facts the facts are wrong.

  vaughan007 14:46 09 Apr 03

Whatever oftel say or DTI say or anyone else for that matter.....The majority of people consider broadband to start at rates of 512K.

You can dissagree as much as you want, but thats the fact.

  crx16 15:24 09 Apr 03

you cannot deny that its a broadband service,but if the terminology of 'midband' was to be used for 128k it only simplifies things.

According to the dti, if an isp markets a service as broadband, then as far as government is concerned, it is.

  Sir Radfordin™ 16:31 09 Apr 03

click here for more evidence that people really don't have a clue.

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