Orange will roll out a new mobile phone TV service later this year, giving customers six TV channels and video-on-demand on their TV, PC and mobile device.

The new 'cinéma séries' service will launch in France by the end of 2008, while plans for other countries have yet to be determined.

It's the first service of its kind, according to the carrier.

"We are taking our current triple-play offer one step further. Our customers will be able to choose how, where and when to watch content," said Béatrice Mandine, director of press relations at Orange.

Orange launched the service at the MIPTV 2008 event in Cannes, which opens today and continues until Friday.

The service will consist of six channels, five plus one duplicated in high definition, of films and TV programmes. At the same time, Orange will offer on-demand programming to TVs, PCs or mobiles.

To watch movies on mobile phones, users will need a 3G service, and the bigger the screen is on the device the better, according to Mandine.

Content will come in the form of exclusive access to new films and series from Warner Bros. International Television and HBO, as well as exclusive access to all new movies from French film producers Fidélité and Gaumont.

Orange didn't announce pricing, but users will pay a monthly fee for the service, according to Mandine.