Security firm Trend Micro is to study at how everyday families in the UK use the internet, and any problems they face while surfing the web.
The Digital Joneses Project will see ten families given a number of simple tasks over one year designed to illustrate how they are using the internet to aid their everyday lives; how they spend their time online, what they enjoy, and what their main concerns are.
Participants will also receive a new iPad and a range of security software including free identity theft insurance as part of the study.
"We are looking for ten families from across the UK to act as our eyes and ears on the ground, to provide insight and feedback on how technology impacts both positively and negatively on their everyday lives," said Karen Hicks, Consumer Product Marketing Manager at Trend Micro.
"They don't need to be a gadget freak or technology geek, although of course they may apply too, and they can even be people who sometimes really struggle with technology. We want to understand how people are living and growing their digital lives, to enable our industry to make their experiences even better – and this Project will help us to do just that."