North American gamers who had picked up a copy of Dead Island from Steam were dismayed to discover that downloading the title today appeared to score them a developer build of the Xbox 360 version rather than the proper PC version, making it unplayable for some gamers and somewhat erratic for others. There's some discussion of the issue on the Steam forums.

Developer Techland and publisher Deep Silver are both aware of the issue, with the latter telling Rock, Paper, Shotgun earlier that "the final version will be out during the day."

Whoops.